Being a real estate agent is hard. You start each transaction by working hard to attract leads. You convince these leads and convert them into your clients. You then try to fulfill their demands by identifying properties matching their requirements or by finding buyers for their properties. You genuinely care for your clients and firing a client is not something that you really look forward to. But sometimes, it’s the best option to keep from wasting your time – time that could be spent on other, more profitable clients. Here are some of the signs that it’s time to let your client go.
Client does not respect you as a professional
If you feel you are not able to satisfy your client despite your best efforts, and that the client does not respect your advice as a professional, it is time to part ways. After all, you are a respectable agent and work for free until you have closed the deal for your client. There is no need to stick with a client who does not take you seriously.
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One good thing about being a real estate agent is that there are plenty of conferences and other resources for networking and professional development. Whether the conference is about a new broker management software or an instructional course on lead generations, there is a lot a Realtor can learn. Here are some tips to make sure you get the most out of the real estate conferences you attend.
Choose conferences that are useful
One way to make sure you get the most out of these realtor conferences is to stay confined to your niche. Knowledge is power, but there is no need to have knowledge that cannot be translated into business in your housing market. You will also be able to cut down on travel and expenses by attending only a few conferences every year. Even in a single conference, there are sessions divided over a few days. You can choose the most pertinent sessions while skipping the rest.
The National Association of Realtors (NAR) requires all its members to take a short course on its code of ethics every 2 years (earlier it was quadrennial). As a real estate agent, it’s important to stay up-to-date on these regulations, as customers love to work with professionals who are ethical. If you have taken this course, it tells your clients that you are a trusted and reliable individual with a certain level of commitment to your profession.
Here are the biggest takeaways of 2018 Code of Ethics & Standards of Practice from NAR.
There are 17 articles in this Code of Ethics that are divided into three categories:
Duties to clients – Realtors have a primary responsibility to guard the interests of their clients. They should treat clients honestly and fairly. They should not mislead clients about the fair market value of a property, and should always reveal how clients can save money through their services. They should neither conceal nor exaggerate facts about a property.