ReSET Blog
Blog · January 04, 2022 · AUTHOR: Richard Tate

Setting Goals for 2022

The real estate industry is a highly-competitive industry. Even if you have set out to achieve a list of goals, success may not come so easily. When you’re juggling a million things at a time, you may lose track of the bigger picture. You get too distracted trying to finish your to-do list day to day, and you end up getting lost. Also, things might not go your way all the time. You can be pressured into doing things that aren’t aligned with your goals. 

It’s important for real estate agents to know what their big goals are because working hard without setting your goals will exhaust you. Deciding on what you want to accomplish early in your real estate career can do wonders for you. 

Start by visualizing who you would want to be surrounded by. Who are your mentors five years down the line? Who are your colleagues? Ultimately, who you are surrounded by should be an aspect of your goals. Once you have visualized the ‘who’ aspect, it’s time to move on to the ‘where’ aspect. Visualize where you would like to live five years into the future. Where do you see yourself in five years? 

What are you doing by then? Even visualize what car you would like to be driving five years from now. This isn’t the time for you to be vague about your real estate goals. Try to be as specific as you can. Avoid setting vague goals. Don’t simply say that you want to be successful in five years, define what success means to you. Success can mean different things for different people. Success can refer to the money that you have in your bank account. For some real estate agents, it can be the number of clients that they have. While for others, it can be the size of their home. The bottom line is when you’re planning your real estate goals, you have to be as specific as possible. 

The next step to this process is to determine the actions you need to take. Define the short-term actions you can take to achieve your long-term goals. The idea is to start small and end big. These short-term real estate goals are the actionable steps that you can make right now. 

To determine your short-term actionable goals, you must first do your research. There is a lot of material available online. From blog posts to Youtube videos, the internet is full of resources you can use.Another great method of research is to talk to your network. You can reach out to professionals. As long as that person has accomplished the goals which you have set out for yourself, they can help guide you in the right direction. 

Once you have done your research, use the information to create a roadmap for yourself. Be mindful of what worked and what didn’t work for them. Lastly, use the information and conversations you’ve had to serve as your motivation. Seeing the steps people took to earn success will validate the actions you’re taking in your life to earn that same success. 

Having real estate goals means that you are constantly working towards something concrete. Also, this will allow you to get laser-focused on your goals. Whenever you experience setbacks, you can take a step back and reevaluate. 

Then, determine your next action item. Not only will this help you grow as a professional but it will also create a career that is rewarding. 

Once you have created your plan, it is important to remember that this may evolve over time. A goal that you have set three years ago may not be completely true and relevant to where you are now. What’s important is that you continually observe where you are in your career and adjust.


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