Making your own schedule, helping others find or sell their home, and unlimited earning potential are some of the reasons that people are drawn to the real estate business.
On the other hand, there is risk. Real estate transactions do not happen overnight, and many times it can takes months or years of nurturing a lead to fruition.
We’ve covered things that new real estate agents should do, but what are some common mistakes that they make early in their careers?
Not saying “no”
It’s easy to be overeager when you’re starting out. You don’t want to have FOMO, and you genuinely want to help people. But if you’re going to be in the real estate industry for the long haul, you need to learn when to say “no” as well.
Learn to say “no” if someone is asking that you reduce your commission, or learn to tell a client no if their demands are unreasonable. This allows you to invest more time into the clients who are more likely to lead to a sale.
Not communicating with clients
The chief complaint that consumers make about real estate agents is their lack of communication. Working on this area alone can make you stand out in your market. With the plethora of e-mail, text, and social media tools available communicating with your clients is easier than ever.
Pick a day of the week where you reach out to all of the leads that you’re nurturing, even if it’s just to check in and see if there’s anything you can do for them. This will keep your name at the forefront of their minds and will create loyal and lifelong clients.
Not learning something new every day
The real estate business is one that is changing… rapidly. If you’re not always learning, you’re going to fall behind. You want to keep on growing and staying on top of the latest tech and trends, since this will also help to foster confidence between you and your clients.